Father Christmas is coming sooooon!! 2pm till 4pm with his sacks full for presents!
Any donations will be greatly appreciated and will be sent to 'look good feel better' our registered chosen charity for 2012.
This is without doubt the real Santa Claus, he has a real beard and is not one of his helpers ;)
He is bringing two sledges with him so come on down for some festive fun.
Tra la la la la la la la la
Sheffield's largest, independent Ski and Snowboard boutique store in South Yorkshire,and the North of England. Over 25 years of skiing and boarding run by ski and boarding enthusiasts! Servicing South Yorkshires edgy Skiers and Snowboarders equipment.
Saturday 22 December 2012
Friday 26 October 2012
Salomon Mans board are you Man enough to ride one!
Are you Man enough to ride this seasons SALOMON MANS BOARD!!
The results are in the riding!! Built to handle the manliest terrain on the planet! It is no surprise this board has won a TWS goodwood award its first season out!
With Cross Profile, poster adn ABC Greenroll construction it has got everything figured out. Dont Settle for anything less!!
Check out the |Graphic what more can we say?
This board has flown out of the store here at Dicks Boardstore!
Limited Stock to come in November, order yours now ....... dont miss out and you wont be disappointed!
The results are in the riding!! Built to handle the manliest terrain on the planet! It is no surprise this board has won a TWS goodwood award its first season out!
With Cross Profile, poster adn ABC Greenroll construction it has got everything figured out. Dont Settle for anything less!!
Check out the |Graphic what more can we say?
This board has flown out of the store here at Dicks Boardstore!
Limited Stock to come in November, order yours now ....... dont miss out and you wont be disappointed!
Sunday 21 October 2012
THE NEW SKI MOVIES OUT THIS SEASON
I am going to be bring you some of the best ski trailers out this year.
Level 1 Productions new film trailer is out. If this dues not get you in the mood for skiing I don't know what will.
Friday 12 October 2012
Welcome back news for 2012-13
Welcome back to our Blogg, hope you had a good SUMMER , if you could call it a Summer!! Not to worry this WINTER shall be a cold, sunny and crisp winter in our predictions with lots of Snow in the mountains! So be prepared, wrap up warm, and book your skiing and snowboarding holidays early to avoid disappointment!!
We have lots of catered chalets advertised in our Store, all of them have come highly recommended! Sainte Foy, is one of our customers favorite resorts, just a few kilometers away from Val'desire and La Rossiere! Then there is the little village of Bourg St Maurice where you can catch the train up to Les Arcs and play around there till your heart is content!!
All our ski and snowboarding clothing is arriving and flying on the rails as we speak!
Fabulous junior clothing this year from Protest, Icepeak and Bonfire.
Lots of down filled and primaloft soft fillings which are light and warm which is just the job for the minus conditions we may be facing this Winter! Not to mention up in the mountains! Lots of brightly coloured helmets have arrived from Salomon with their Xtend Goggles flying out of the shop before the season has begun!
These goggles give 20% more vision than other goggles and the lenses are superb to look through, especially in the miserable conditions when there is a lot of low cloud around! All the salomon Xtend Goggles integrate with the Salomon helmets which give a clean sporty look !
Gone are the days when helmets used to look as if you had been shot out of a cannon!! So why not call in and have a browse around, while all the stock is arriving! P.S. If you are needing that once a year ski or snowboard service, Service has now resumed, one week turn a round drop your skis or snowboards in one weekend and pick them up the weekend after! All boot fitting will be by appointment only, for anyone who has bought their boots elsewhere!
Any boots purchased from Dicks boardstore come with a free fitting and advice service. However we are happy to fit boots purchased via other outlets, a charge of £35 will be the cost of this service. There is nothing worse when skiing or boarding and your boots are uncomfortable! They shouldnt be so dont put up with the pain and let us help you out! Looking forward to seeing you all soon! Dont forget Free carpark at the rear of the Store! Tesco is only across the road, you can do your food shop at the same time!
Icepeak Mercia jacketMonday 11 June 2012
Free gym membership for Sheffield heart patient’s folks - Lifestyle - Sheffield Telegraph
Free gym membership for Sheffield heart patient’s folks - Lifestyle - Sheffield Telegraphwhat a great way to stay fit and Free aswell!! Having family with heart problems this would be a good idea for them to think about!
Wednesday 30 May 2012
Sunday 29 April 2012
Many thanks to all our customers!! Loads of snow has fallen in Tignes this week!! This must be why we have had to open this Saturday for all the customers who needed to pick up gear for their last minute ski and snowboarding break!!
If any one needs any ski or snowboarding gear through the summer just email us for an appointment and we will open the Store for you.
Ski and Snowboarding Servicing will resume on the 1st October this year and any one who would like to claim a £10 voucher towards their ski or snowboard service, please leave your email address and we will send you a voucher which you can use next Season!!
Any one wanting to call in the shop in the Summer please email us also and we will endeavour to reply within 24 hours. You can also leave a message on the phone by calling 0114 2797909 many thanks for all your valued custom!!
If any one needs any ski or snowboarding gear through the summer just email us for an appointment and we will open the Store for you.
Ski and Snowboarding Servicing will resume on the 1st October this year and any one who would like to claim a £10 voucher towards their ski or snowboard service, please leave your email address and we will send you a voucher which you can use next Season!!
Any one wanting to call in the shop in the Summer please email us also and we will endeavour to reply within 24 hours. You can also leave a message on the phone by calling 0114 2797909 many thanks for all your valued custom!!
Saturday 7 April 2012
Chicken dance for Easter
Thank you to all our customers old and new!! This is a little video we found to wish you all a Happy Easter!! No eggs just Chickens and Hens!! xx
Friday 6 April 2012
Austria's culinary delights Have a great Easter!
Over a year ago now, since we were all sat in a bar in Germany after the ISPO Munich trade show eating huge Weiner Schnitzel 's! These were delicious! If ever anyone is off to Austria or Germany to ski or snowboard try one of these delights!! As if the Wiener Schnitzel wasn't big enough on its own it had sliced fried potatoes underneath!
Lots of culinary delights in Austria, such as Kaiserschmarrn, not to be missed fluffy egg pancakes with raisins and sultanas in sliced in fluffy strips and dregged with icing sugar and eaten with a compote of plums! (The kings pudding)!
Another favourite is the Austrian sausage called buienwurst served with crispy fries!
One of Austrian's favourites is the Speckknoedelsupe, which is probably best described as a chicken noodle soup with a huge dumpling in the middle! All of these recipes can be found on google!
You must try the Kaiserschmarrn, it is delicious enough to share or if you are greedy eat it all yourself!!
If you fancy something more slimming and nutritious then why not share one of these fab salads! Non of the iceberg rubbish we get served up in U.K.!
If you have got any great recipes to share from one of your skiing or snowboarding holidays, or maybe you would just like to share a recipe which is your favorite anyway!
If you have got any great recipes to share from one of your skiing or snowboarding holidays, or maybe you would just like to share a recipe which is your favorite anyway!
For all of you who are going away at Easter check all these favorites out, you will be impressed! If you find anything we may like let us know!!
Have a great Easter everyone!
Monday 26 March 2012
lots of snow so dont forget to collect your ski and snowboarding services!!
Still working hard here at dicksboardstore now the Sale is on!! Just had news there is heaps of snow in St Foy, Val d'Isere, Tignes, Austria even Sal bach!! There are loads of cheap deals to be had, now Easter is upon us. Check out Chilli chalet on the net for last minute deals in Les Arc. From £45 per day including breakfast and dinner!
Loads of bargains for those lucky people who have chosen to go on a late skiiing or snowboarding holiday!
Monday is ski servicing day so don't miss out, bring your skis and snowboards in before Monday each week and they will be ready and waiting collection the following week.
Ski and snowboarding service will finish for the season on 14th April so don't miss out!! Any one who has not picked their skis or snowboards up from previous servicing............ last day Saturday 14th April!!!
Loads of bargains for those lucky people who have chosen to go on a late skiiing or snowboarding holiday!
Monday is ski servicing day so don't miss out, bring your skis and snowboards in before Monday each week and they will be ready and waiting collection the following week.
Ski and snowboarding service will finish for the season on 14th April so don't miss out!! Any one who has not picked their skis or snowboards up from previous servicing............ last day Saturday 14th April!!!
Sunday 25 March 2012
Boot fitting ski boot fitting snowboard boot fitting
We have had so many customers this Season purchasing Ski and Snowboard boots from cheap internet sites or even Ebay, where by when they have received them the boots don't fit or there are problems which need to be solved.
Some of these problems which are brought to our Workshop staff are very time consuming, and although we like to help and sort your problem out there will now be a charge of £40 for any boots which need to be either molded, or any additional fitting such as: heel grips, foot beds or stretching the shell of the boot, will be included in the £40.
We offer this boot fitting service for free with every purchase from ourselves, so don't worry if you have bought your ski boots or snowboard boots from us all the fitting and advice will be free of charge. Any after sales service you may need will also be free of charge.
Here at Dicks Board Store we also offer customised foot beds which are made and molded from a template of your natural under side of the feet. Sidas or Comformable foot beds are an excellent way of taking all the cramps out of your feet when snowboarding or skiing. Comformable foot beds not only support high arches, or cup the heel to stop any lift in the boots they are excellent for anyone who likes to go walking...................not in their ski boots or snowboarding boots :) but can be transferred into a pair of walking boots!
All our customers who have had these foot beds made and inserted in to their boots have referred other customers to us time and time again. If you are having any problems with your ski or snowboard boots you can contact us anytime via email or telephone and we will be happy to help.
The cost of the Comformable foot beds are £49.99 which may seem a steep price at the time but we can assure you they are worth every penny when it comes to comfortable riding in snowboard boots and not to have to endure the cramps which sometimes happens in ski boots!
We have been fitting ski and snowboard boots for over 20 years so we know what we are talking about.
Look forward to seeing you in the near future. If you want to ask any questions go ahead we can answer them on our blogg, and tips you wish to exchange with other customers would be good too!!
Some of these problems which are brought to our Workshop staff are very time consuming, and although we like to help and sort your problem out there will now be a charge of £40 for any boots which need to be either molded, or any additional fitting such as: heel grips, foot beds or stretching the shell of the boot, will be included in the £40.
We offer this boot fitting service for free with every purchase from ourselves, so don't worry if you have bought your ski boots or snowboard boots from us all the fitting and advice will be free of charge. Any after sales service you may need will also be free of charge.
Here at Dicks Board Store we also offer customised foot beds which are made and molded from a template of your natural under side of the feet. Sidas or Comformable foot beds are an excellent way of taking all the cramps out of your feet when snowboarding or skiing. Comformable foot beds not only support high arches, or cup the heel to stop any lift in the boots they are excellent for anyone who likes to go walking...................not in their ski boots or snowboarding boots :) but can be transferred into a pair of walking boots!
All our customers who have had these foot beds made and inserted in to their boots have referred other customers to us time and time again. If you are having any problems with your ski or snowboard boots you can contact us anytime via email or telephone and we will be happy to help.
The cost of the Comformable foot beds are £49.99 which may seem a steep price at the time but we can assure you they are worth every penny when it comes to comfortable riding in snowboard boots and not to have to endure the cramps which sometimes happens in ski boots!
We have been fitting ski and snowboard boots for over 20 years so we know what we are talking about.
Look forward to seeing you in the near future. If you want to ask any questions go ahead we can answer them on our blogg, and tips you wish to exchange with other customers would be good too!!
Saturday 17 March 2012
HAPPY ST PATRICKS DAY
Happy St Patricks day everyone! Will all be gigging around in the pub this evening with our Irish Pals!
Happy Mothers day for tomorrow!
Lots of lovely S A L E items for all the ski and snowboarder families who are off on an Easter ski and Snowboarding Break!!
All Youths, Kids, Childrens clothing now huge reductions! Protest, Bonfire, Icepeak, jackets, fleeces and pants not to mention gloves and accessories!
Childrens Ski pants from £20!!
Dont miss out.................
Happy Mothers day for tomorrow!
Lots of lovely S A L E items for all the ski and snowboarder families who are off on an Easter ski and Snowboarding Break!!
All Youths, Kids, Childrens clothing now huge reductions! Protest, Bonfire, Icepeak, jackets, fleeces and pants not to mention gloves and accessories!
Childrens Ski pants from £20!!
Dont miss out.................
Friday 9 March 2012
!!!!S A L E S A L E !!!! Now on!!! Don't miss out on fantastic bargains on coats, ski jackets, Snowboard clothing, ski boots, snowboarding boots, including Salomon and Thirty two!! Loads of hats, goggles, gloves, tops, Children's ski and Board wear including Icepeak, Protest, Barts, Bonfire,Westbeach, Salomon,Thirtytwo and lots of great brightly coloured Helmets including Poc, Bern, Giro, Cebe. Lots of snow still falling in the Alps, fantastic opportunity for an end of season holiday with the kids at Easter........ thinking about it???? Don't miss out check out the bargain in Store or visit www.dicksboardstore.co.uk
Thanks for the feedback regarding helmets! Also thanks for the emails regarding trying to get hold of stretch ski pants (the ones that fit inside the ski or snowboarding boots! Yep we will have them starting October 1st 2012 so dont miss out!
Update or glam up your ski or snowboarding helmet with a Fossi helmet band! Well that's if you are a woman! (not found anything for the guys yet lol!!) Mind you we do know some guys who will gladly wear a Fossi head band! But, take a look at the pictured here. Will be in stock from October 2012 orders now been taken! Neck warmers to match, including cuffs for livening up a boring old jacket,(actually, maybe not, buy a new jacket instead), or even be the first to wear boot cuffs on your ski boots! Making this possible with a pair of 'wear inside the boot ' Tonini stretch ski pant trousers! All will be revealed in October! Can't wait!
Friday 2 March 2012
Next season colours and fabrics
Just to let you all know we are already ordering for Winter 2012-13............. SO we would like some feedback from you! What do you fancy buying next year for your ski or snowboarding holiday? What do you need for next Winter.....may be a long coat, a duvet coat, a puffa jacket? What colour.....??? May be the all 'safe black', or one of the new bright Mango orange colours, muted checks in khaki and turquoise or white with chocolate? There are so many beautiful fabrics and designs we are having major choosing issues:).
Next Season you will be seeing hoods on jackets with lovely fur trim, we are not just talking about the girls...... for the guys too! No longer do we have to drool over the lovely coats and parka jackets from foreign climes, you will now be able to buy them at Dicks board store. Stretch fabrics are a definite must this season and have been carried through for next season so much lighter and warmer to wear, due to the layering system Icepeak provides! Keep your eye out for the ladies Mercia Icepeak jackets and the Merlin Icepeak Jackets for the Guys, you will not be disappointed!
May be you need some new winter boots, we have a full extensive range of beautiful Olang boots from Italy. Waterproof, warm, stylish and most off all fitted with the OC anti slip device for snow and icy conditions!
We are always looking to change our designs, product and style and having been complimented so many times on our individuality we keep trying new ideas in order for us to be just that!! Let us know what you want. If you leave us your contact details, any feed back we receive will be entered into a free prize draw!
Big Dicks Board store is definitely the place to be if you are looking for something different. Yes and we are in Sheffield the ever changing City, which has loads of new bars and restaurants lovely theatres, parks and boutiques. Call in and see us and enjoy the City whilst you are here. Free cark park at the rear of the Store and only a few stops from the City Centre and Meadow Hall shopping centre! Look forward to seeing you!
Next Season you will be seeing hoods on jackets with lovely fur trim, we are not just talking about the girls...... for the guys too! No longer do we have to drool over the lovely coats and parka jackets from foreign climes, you will now be able to buy them at Dicks board store. Stretch fabrics are a definite must this season and have been carried through for next season so much lighter and warmer to wear, due to the layering system Icepeak provides! Keep your eye out for the ladies Mercia Icepeak jackets and the Merlin Icepeak Jackets for the Guys, you will not be disappointed!
May be you need some new winter boots, we have a full extensive range of beautiful Olang boots from Italy. Waterproof, warm, stylish and most off all fitted with the OC anti slip device for snow and icy conditions!
We are always looking to change our designs, product and style and having been complimented so many times on our individuality we keep trying new ideas in order for us to be just that!! Let us know what you want. If you leave us your contact details, any feed back we receive will be entered into a free prize draw!
Big Dicks Board store is definitely the place to be if you are looking for something different. Yes and we are in Sheffield the ever changing City, which has loads of new bars and restaurants lovely theatres, parks and boutiques. Call in and see us and enjoy the City whilst you are here. Free cark park at the rear of the Store and only a few stops from the City Centre and Meadow Hall shopping centre! Look forward to seeing you!
Wednesday 29 February 2012
Hey all of you that follow our blogg or are a customer of big dicks boardstore, we would like to find out from yourselves what you would like to see in our store! If you have any thing you think we may need to add to our products. Is there anything you need which we dont stock?
If you could let us know, we would be very grateful! We are doing all our preseason orders for Winter 2013 so hurry need to know before tuesday 5th March!! Your feedback would be awesome!!! thanks
If you could let us know, we would be very grateful! We are doing all our preseason orders for Winter 2013 so hurry need to know before tuesday 5th March!! Your feedback would be awesome!!! thanks
Tuesday 21 February 2012
SALE SALE SALE SALE SALE SALE SALE
!!SALE SALE SALE SALE SALE SALE SALE SALE SALE SALE SALE SALE!!!
BONFIRE, WESTBEACH, SALOMON,LANGE, DIRTYDOG, ICEPEAK, LUHTA, ODLO, THIRTYTWO, ........................
!!HUGE HUGE HUGE HUGE HUGE HUGE HUGE HUGE !!
!!SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI !!
!!SNOWBOARD SNOWBOARD SNOWBOARD SNOWBOARD!!
!!JACKETS JACKETS JACKETS JACKETS JACKETS JACKETS!!
!WINTER CLOTHING WINTER CLOTHING WINTER CLOTHING!
APRES BOOTS, WINTER BOOTS, APRES BOOTS, SOCKS, WARM GLOVES, WARM HATS, HELMETS, THERMALS, CHILDRENS JACKETS, SKI AND SNOWBOARDING CLOTHING, FLEECE TOPS, FLEECE HATS, NOW ON SALE STARTS THIS WEEK RIGHT HERE RIGHT NOW!!!!
!!Lots of Easter bargains to be grabbed!!
Happy Holidays to you all!! There is loads snow around this season, here's to some great spring skiing and boarding!!
BONFIRE, WESTBEACH, SALOMON,LANGE, DIRTYDOG, ICEPEAK, LUHTA, ODLO, THIRTYTWO, ........................
!!HUGE HUGE HUGE HUGE HUGE HUGE HUGE HUGE !!
!!SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI SKI !!
!!SNOWBOARD SNOWBOARD SNOWBOARD SNOWBOARD!!
!!JACKETS JACKETS JACKETS JACKETS JACKETS JACKETS!!
!WINTER CLOTHING WINTER CLOTHING WINTER CLOTHING!
APRES BOOTS, WINTER BOOTS, APRES BOOTS, SOCKS, WARM GLOVES, WARM HATS, HELMETS, THERMALS, CHILDRENS JACKETS, SKI AND SNOWBOARDING CLOTHING, FLEECE TOPS, FLEECE HATS, NOW ON SALE STARTS THIS WEEK RIGHT HERE RIGHT NOW!!!!
!!Lots of Easter bargains to be grabbed!!
Happy Holidays to you all!! There is loads snow around this season, here's to some great spring skiing and boarding!!
Saturday 18 February 2012
Salomon Powfinder
Got a smart phone like to know were the best
snow is, now Salomon have the answer!!!!!
With Salomon's new app
you can find the best spots while on the move with hundreds of resorts this app has your back.
up to date snow reports and info from people actually there just to let you know how good the snow is.
but this app is not just a one trick pony it also has Salomon FREESKI TV built in to make those trips to the airport a little bit less boring and one hell of a way to get your self in the mood for some awesome powder.
once in the powder this app doesn't stop working you save your favourite spots on the app to show friends or just remember were it was.
so what are you waiting for if you want powder then you need this app just search on your app store for POWFINDER!!!!
snow is, now Salomon have the answer!!!!!
With Salomon's new app
you can find the best spots while on the move with hundreds of resorts this app has your back.
up to date snow reports and info from people actually there just to let you know how good the snow is.
but this app is not just a one trick pony it also has Salomon FREESKI TV built in to make those trips to the airport a little bit less boring and one hell of a way to get your self in the mood for some awesome powder.
once in the powder this app doesn't stop working you save your favourite spots on the app to show friends or just remember were it was.
so what are you waiting for if you want powder then you need this app just search on your app store for POWFINDER!!!!
The Source Academy Sheffield
Thank you to the Source Academy for displaying a showcase window of our Ski and Snowboarding equipment! Drove down Charter Row the other day and spotted it! Lovely red white and black window, could just do with the skis and snowboards in too! So will be poppin em down shortly!
Couldn't help but notice what a lovely Charity shop you have! Flowers on the counter, fragrant smell in the shop, and nice staff too! Not to mention the little fur jacket which was spotted by one of my staff!
We will be bringing our donations in next week, what a good job you are doing! One of the charity's we try and support is the Cavendish Centre, where a lot of good work is done to help cancer patients through their chemo therapy and meet other people similar who have positive stories to tell. It would be nice if you could support them one time?
If any one doesn't know about the Source Charity shop it is on the corner of Pinstone street opposite Couplands bread shop! Just down the hill from Cole brothers. Plenty of parking too! This is not the charity shop picutre!! It is inside part of our Store!! :)))
Couldn't help but notice what a lovely Charity shop you have! Flowers on the counter, fragrant smell in the shop, and nice staff too! Not to mention the little fur jacket which was spotted by one of my staff!
We will be bringing our donations in next week, what a good job you are doing! One of the charity's we try and support is the Cavendish Centre, where a lot of good work is done to help cancer patients through their chemo therapy and meet other people similar who have positive stories to tell. It would be nice if you could support them one time?
If any one doesn't know about the Source Charity shop it is on the corner of Pinstone street opposite Couplands bread shop! Just down the hill from Cole brothers. Plenty of parking too! This is not the charity shop picutre!! It is inside part of our Store!! :)))
Friday 17 February 2012
Offers and Salomon Goggles!
Offers and savings.
Right now at Dicks Boardstore we have loads of stock and
loads of top notch offers for all of you looking for a way to keep warm. We
currently have a wide selection of fleeces and jumpers all with 20% of the rrp,
excellent for wearing under a coat to keep extra warm and stylish enough to
wear as an out layer when the temperatures start to rise again.
Also feeling the blade of our price slashing sword are the
après boots, like the fleeces and jumpers these also have 20% off the rrp, this
even includes the boots with the awesome OC system in the soles, if you haven’t
seen or heard about these they are well worth checking out, there is no better
way to stay firmly planted on the ground in icy weather.
As normal we still have our famous clearance corner, prices
up to half of the original rrp, yes that’s a massive 50% of some items. With the discounts we are offering make
these some of the best value clothes you will find.
Also in store we have an amazing deal on hardware from £30 off all snowboards, 10% off all ski and snowboard boots and 10% off snowboard bindings all you could ever need before that spring trip to the slopes.
Also in store we have an amazing deal on hardware from £30 off all snowboards, 10% off all ski and snowboard boots and 10% off snowboard bindings all you could ever need before that spring trip to the slopes.
Salomon Goggles.
This year is the first year we have ever stocked Salomon
goggles and the best way I can sum them up is simply ‘wow’. The Salomon X-tend
goggles are beautifully designed, incredible comfy and brilliantly functional.
Almost everyone has been instantly drawn to the looks of these goggles, and I
can’t blame them, they really are very good looking goggles, everything from
the spherical lenses to the sleek and simple frame ooze beauty and style. The
range of frame and lens colours also means there’s pretty much any combination
anyone could ask for.
Back onto the lenses themselves though, unlike most goggles
which have the standard double lens, Salomon decided this wasn’t quite enough,
so rather than two, their goggles are fitted with 3 lenses. ‘Why the extra lens?’
you may be asking, well I’ll tell you, the third extra lens is a very thin
clear lens designed to protect the iridium coating which would normally be on
the external lens, this means that any scratches you may pick up wont damage
the iridium, clever isn’t it?
The spherical shape of the lenses coupled with the low
profile design of the frame also gives excellent peripheral vision, Salomon
claim an extra 20% on the vision angle compared to goggles of a similar
external frame size, I can’t really judge if it’s exactly 20%, but I will say
the field of view really was very good.
As I said earlier the goggles are comfy, they fit like a dream,
apparently this is down to the material used between the frame and the face
foam, it’s super soft and adapts to fit pretty much any shape of face. It seems
to work as well, so far I haven’t met anyone who hasn’t found them to be really
comfy.
They fit perfectly with almost all helmets and if combined
with a similar style Salomon helmet something magical happens, the diagonal ‘lom’
of Salomon on the goggle strap matches up to cover the ‘lom’ of the Salomon on
the helmet. If lined up perfectly it
almost looks like the strap isn’t there, not something that’s hugely important
but it’s a nice little touch that shows Salomon really had their thinking caps
on when they designed these goggles.
Although we currently don’t have any of this years Salomon
goggles in store at the moment as we have sold out they are available to order,
so if you’re after a pair let us know and we will try and get hold of some for
you. We will be stocking more of the goggles next year as well, as i said right
at the beginning this was the first year for them, and they really have proved themselves
to be top goggles, so they certainly will be back.
Friday 10 February 2012
Is it Cold enough???
Well is it Cold enough!!!
This morning whilst scratching the ice off my car, as fast as I was doing this it was freezing up again!
Be careful everyone on the ice which seems to have accumulated this last few days! Instead of putting old socks over your shoes, why not treat yourselves to a pair of Olang OC boots? They have certainly helped a lot of our customers over the last 3 years in the bad weather. Not only are they for apres skiing and walking in the snow and ice, they are for all us Sheffield and South Yorkshire folk who teeter about on the ice hoping not to have a fall!
Unless, of course you are like my Dad who has bought a pair of mens Baltico OC boots, shown them to all his friends, swears by them, is amazed at what a great product they are, and then keeps them in his car boot, for when it is icy or has snowed! Last night he parked his car at the top of his steep icy road, then this morning realised his Baltico Olang boots were in his boot, so walked in his leather shoes up the icy road and nearly broke his neck trying to get to his car! The moral of this story is dont leave your winter boots in the boot of the car! Wear them!! Thats what they are for lol!!!
A
Sunday 5 February 2012
Ginevra tex black fur boot sheepskin lined OC |
It funny how the snow always brings people together, everyone seems to be much more empathetic and friendly.
Is it the snow, the sun shine or just the fresh air!!
Not many cars were on the roads first thing, which was a bonus I didn't get my legs blasted with mud and slush puppy type snow!
Past loads of other families all sledging down the fields and every little incline they could find to enjoy some family time with the kids, actually some people didn't have any kids with them, they were just sledging by themselves!! I would be one of those people if I wasnt working today!
For all those people who are fed up with cold and wet feet, and for all the kids who like to stay out in the snow all day and be warm and happy, we now have all our Olang apres foot wear and winter boots in the SALE. Warm, furry, waterproof, sheepskin and wool lined boots for all the family!
Don't miss out this year and get caught in the icy conditions which we are left with after the snow melts.
The Olang OC boots are a must with their non slip OC device which pops out of the sole unit to aid you to walk on compact snow and icy conditons.
Not sure whether you all know but for all those people who have purchased a pair of Olang OC boots, we do stock spare OC devices/clips/replacements if you happen to have lost one or you have had your boots for many years and the OC need replacing.
Here at Dicksboardstore we have stocked a vast range of Olang boots for all the family. Now all on SALE just in time for the snow and ice! Don't be fooled this won't be the last of the snow for this season!!!
Check out our sledges and apres footwear and winter boots here on www.dicksboardstore.co.uk>
Sabrina OC waterproof boots all sizes |
Diva tex fur boots waterproof good durable grips divine!! |
Diva tex black waterproof boots durable grips need we say more ! |
Patty kids boots and ladies boots oh so warm and waterproof |
What can we say this is one of our shop windows thirty two clothing but the window has changed now!! |
Wednesday 25 January 2012
What you need to know about wax
From working in Big Dicks Board Store I know there are a lot of people asking about waxing skis and snowboards. questions such as how often, what wax, do I need to wax before I store my equipment and how to apply the wax. i hope to cover questions below
- to start with the questions how often should you wax your ski?
The answer is if your are on a weeks holiday then a wax befor you go will see you out week. if you are on season skiing every day for 8 hours (your are living the dream) you should be waxing every 3 days or so.
- What wax to use?
you can get wax specifically designed for temperature ranges and snow conditions, different coloured wax for different temperatures
BLUE = -20 TO -14 RED = -4 TO 14 YELLOW = -4 +
however this wax is expensive and you need to spend a lot to make any difrence. In my experience it is better to stick to a product such as Toko Mouse Tex Wax which is also easy to apply with a standard iron and is £8.00 per packet from Dicks Boardstore. Its a lot less messy than melting big blocks of wax and wasting most of it when you scrape it off.
- Do you need to wax your skis or board before you store your equipment till next season.
As long as the base is not bone dry it is not essential for the
base to have a brand new layer of wax. The truth is you will need a wax before you go shredding the next tim,. so if you choose to wax just before the trip or after the last run of the season it doesnt mater .One thing I would recommend is to put Vaseline on the edge to stop them rusting.
- How to wax a ski or snowboard
To learn thi,s it is best to watch this video it is exactly the right way with out any unnecessary steps.
if you are looking to get a iron you can use your house hold one, just rember to use a layer of tin foil over the holes and don't use the steam on the iron.The iron temperature not too hot, just enough to melt the wax, so it glides on the surface.
south Yorkshire enthusiastic skiers and snowboarders! This is what we do
Big Dicks Board Store has it's own in house workshop for all repair + maintenance of skis, boards ans boots. over 25 years of experience we have at Dick's Board Store we endeavour to help you "fix" your 15 year old ski boots, order spare parts for you bindings, snowboard boots or skis.
Bid Dicks Board Store is a Salomon stockist and has a huge extensive range of Bonfire, Thirty Two and of course Salomon. Thirty Two boots are one of the lightest snowboard boots on the market, fully custom fit liners, and Salomon boots have in our opinion got the best ergonomic liners around! the heel holds is superb, completely heat moldable to the shape of your foot and is made to last.
Oakley goggles are our favourite. the persimmon lens has one of the best clarity around. If you damage your lens don't buy some more goggles just purchase the lens.
We are here to service south Yorkshire enthusiastic skiers and snowboarders in the north of England!
Bid Dicks Board Store is a Salomon stockist and has a huge extensive range of Bonfire, Thirty Two and of course Salomon. Thirty Two boots are one of the lightest snowboard boots on the market, fully custom fit liners, and Salomon boots have in our opinion got the best ergonomic liners around! the heel holds is superb, completely heat moldable to the shape of your foot and is made to last.
Oakley goggles are our favourite. the persimmon lens has one of the best clarity around. If you damage your lens don't buy some more goggles just purchase the lens.
We are here to service south Yorkshire enthusiastic skiers and snowboarders in the north of England!
Monday 23 January 2012
History of Snowboarding
Take a read at this, a little bit about the History, so if there is nothing doing one evening you may like to read this!! This was found on Wikipedia whilst browsing for something else.
Snowboarding is a sport that involves descending a slope that is covered with snow on a snowboardattached to a rider's feet using a special boot set onto a mounted binding. The development of snowboarding was inspired by skateboarding, sledding, surfing and skiing. It was developed in theU.S.A. in the 1960s to 1970s and became a Winter Olympic Sport in 1998.
History
Modern snowboarding began in 1965 when Sherman Poppen, an engineer in Muskegon, Michigan, invented a toy for his daughter by fastening two skis together and attaching a rope to one end so she would have some control as she stood on the board and glided downhill. Dubbed the “snurfer” (combining snow and surfer), the toy proved so popular among his daughter’s friends that Poppen licensed the idea to a manufacturer that sold about a million snurfers over the next decade. And, in 1966 alone over half a million snurfers were sold.
In the early 1970s, Poppen organized snurfing competitions at a Michigan ski resort that attracted enthusiasts from all over the country. One of those early pioneers was Tom Sims, a devotee of skateboarding (a sport born in the 1950s when kids attached roller skate wheels to small boards that they steered by shifting their weight). As an eighth grader in Haddonfield, New Jersey, in the 1960s, Sims crafted a snowboard in his school shop class by gluing carpet to the top of a piece of wood and attaching aluminum sheeting to the bottom. He produced commercial snowboards in the mid 70's. During this same time, Dimitrije Milovich—an American surfing enthusiast who had also enjoyed sliding down snowy hills on cafeteria trays during his college years in upstate New York—constructed a snowboard called “Winterstick,” inspired by the design and feel of a surfboard. Articles about his invention in such mainstream magazines as Newsweek helped publicize the young sport.
Also during this same period, in 1977, Jake Burton Carpenter, a Vermont native who had enjoyed snurfing since the age of 14, impressed the crowd at a Michigan snurfing competition with bindings he had designed to secure his feet to the board. That same year, he founded Burton Snowboards in Londonderry, Vermont. The “snowboards” were made of wooden planks that were flexible and had water ski foot traps. Very few people picked up snowboarding because the price of the board was considered too high at $38, but eventually Burton would become the biggest snowboarding company in the business. In the spring of 1976 Welsh skateboarders Jon Roberts and Pete Matthews developed a Plywood deck with foot bindings for use on the Dry Ski Slope at the school camp, Ogmore-by-Sea, Wales. UK. Further development of the board was limited as Matthews suffered serious injury while boarding at Ogmore and access for the boarders was declined following the incident. The 'deck' was much shorter than current snow boards. Bevelled edges and a convex, polyurethane varnished bottom to the board, allowed quick downhill movement, but limited turning ability.
In 1979 the first ever World Snurfing Championship was held at Pando Winter Sports Park near Grand Rapids, Michigan. Jake Burton Carpenter, came from Vermont to compete with a snowboard of his own design. There were many protests from the competitors about Jake entering with a non-snurfer board. Paul Graves, the top snurfer at the time, and others, advocated that Jake be allowed to race. A “modified” division was created and won by Jake as the sole entrant. That race was considered the first competition for snowboards and is the start of what has now become competitive snowboarding.
During the 1970s and 1980s as snowboarding became more popular, pioneers such as Dimitrije Milovich, Jake Burton Carpenter (founder of Burton Snowboards from Londonderry, Vermont), Tom Sims (founder of Sims Snowboards), Chuck Barfoot (founder of Barfoot Snowboards) and Mike Olson (founder of Gnu Snowboards) came up with new designs for boards and mechanisms that slowly developed into the snowboards and other related equipment that we know today.
In 1982 the first National Snowboard race was held near Woodstock, Vermont, at Suicide Six. The race was won by Burton's first team rider Doug Bouton.
In 1983 the first World Championship halfpipe competition was held at Soda Springs, California. Tom Sims, founder of Sims Snowboards, organized the event with the help of Mike Chantry, a snowboard instructor at Soda Springs.
Snowboarding's growing popularity is reflected in its recognition as an official sport: in 1985, the first World Cup was held in Zürs, Austria. The International Snowboarding Federation (ISF) was founded in 1990 to provide universal contest regulations. In addition, the United States of America Snowboard Association (USASA) provides instructing guidelines and runs snowboard competitions in the U.S. today, high-profile snowboarding events like the Winter X-Games, Air & Style, US Open, Olympic Games and other events are broadcast worldwide. Many alpine resorts have terrain parks.
Initially, ski areas adopted the sport at a much slower pace than the winter sports public. Indeed, for many years, there was animosity between skiers and snowboarders, which led to an ongoing skier vs snowboarder feud. Early snowboards were banned from the slopes by park officials. For several years snowboarders would have to take a small skills assessment prior to being allowed to ride the chairlifts. It was thought that an unskilled snowboarder would wipe the snow off of the mountain. In 1985, only seven percent of U.S. ski areas allowed snowboarding, with a similar proportion in Europe. As equipment and skills improved, gradually snowboarding became more accepted. In 1990, most major ski areas had separate slopes for snowboarders. Now, approximately 97% of all ski areas in North America and Europe allow snowboarding, and more than half have jumps, rails and half pipes.
An excellent year for snowboarding was 2004 with 6.6 million participants. An industry spokesman said that "twelve year-olds are out-riding adults." The same article said that most snowboarders are 18–24 years old and that females constitute 25% of participants. Now, entering the second decade of the 2000s, snowboarding continues to increase in popularity among all demographic regimes regardless of age, sex, or ability levels.
Styles
Since snowboarding's inception as an established winter sport, it has developed various styles, each with its own specialized equipment and technique. The most common styles today are: free-ride, freestyle, and free-carve/race. These styles are used for both recreational and professional snowboarding. There is also a relatively new style known as Splitboarding. While each style is unique, there is overlap between them. See also List of snowboard tricks.
Jibbing
Directly influenced by grinding a skateboard, jibbing is a freestyle snowboarding technique of riding on any surface other than snow. Most common surfaces include metal rails (known as rail riding), boxes, benches, concrete ledges, walls, rocks and logs. Typically jibbing occurs in a snowboard resort park but can also be done in urban environments (known as urban jib).
Free-ride snowboarders also commonly find incidental jibs, such as a downed tree, that prove suitable to ride over in the course of their line or run.
Free-riding
The free-ride style is the most common and easily accessible style of snowboarding. It consists of riding down any terrain available, but most often consists of groomed runs. Free-riding may include aerial tricks and jib (any type of fixture which can be ridden with the board that is not snow) tricks borrowed from freestyle, or deep carve turns more common in alpine snowboarding, utilizing whatever natural terrain the rider may encounter. Free-ride aptitude is the first step to accessing other, more difficult forms of snowboarding terrain; such as freestyle (tricks), alpine, back country, and gladed terrain. Free-riding, which is more popularly known as "all-mountain snowboarding" is achieved by establishing a mastery of style in many areas of the sports including the abilities to ride, carve, and perform jumps on virtually any terrain.
Free-riding equipment is usually a stiffer boot with a directional snowboard: since the free-ride style may encounter many different types of snow conditions, such as ice and deep powder, a medium-stiffness setup is recommended to maintain stability in deeper snow or at higher speeds.
Freestyle
In freestyle, the rider uses man-made terrain features such as rails, jumps, boxes, and innumerable other innovative features to perform tricks on. The term "box" refers to an object with a slick top, usually of polyethylene(HDPE), that the rider can slide on with the base of their board. Like all freestyle features, boxes come in a variety of shapes, sizes, and difficulty levels. The intent of freestyle is to use these terrain features to perform a number of aerial or jib tricks. The term "jib" refers to the rider doing a slide or press on an object not made of snow. This most commonly refers to tricks done on boxes, rails, or even trees.
The equipment used in freestyle is usually a soft boot with a twin tipped board for better balance while riding regular or switch, though free-ride equipment is often used successfully. The most common binding stance used in freestyle is called "duck foot", in which the trailing foot has a negative degree of arc setup while the leading foot is in the positive range i.e. +12°/-9°. Freestyle riders who specialize in jibbing often use boards that are shorter than usual, with softer flex and filed down edges. Shorter length enables the board to be rotated faster, and a softer flex requires less energy for a rider to press a feature. Reverse camber boards, or better known as rocker boards, are most often used as freestyle boards due to their softer flex and inverted 'camber' design. Pressing refers to a type of jib where the rider leans heavily toward the nose or tail of their board- causing the opposite end of their board to lift off of the feature they are sliding on. This trick is typically done for added style. Freestyle also includes halfpipe tricks. A halfpipe (or "pipe") is a trench-like half-tube made of snow. Tricks performed may be rotations such as a 360° (a full turn) in the air, or an off-axis spin like a "McTwist". Tricks can be modified while hitting different features.
Free-carve
Similar to skiing, this race and slalom focused style is still practiced, though infrequently. Sometimes called alpine snowboarding, or the 'euro-carve', free-carving takes place on hard packed snow or groomed runs and focuses on the ultimate carving turn, much like traditional skiing. Little or no jumping takes place in this discipline. Free-carve equipment is a ski-like hardshell boot and plate binding system with a true directional snowboard that is usually very stiff and narrow to facilitate fast and responsive turns. Shaped-skis can thank these "free-carve" snowboards for the cutting-edge technology leading to their creation.
Safety and precautions
Like some other winter sports, snowboarding comes with a certain level of risk.
The injury rate for snowboarding is about four to six per thousand persons per day, this is around double the injury rate for alpine skiing. Injuries are more likely amongst beginners, especially those who do not take lessons with professional instructors. A quarter of all injuries occur to first-time riders and half of all injuries occur to those with less than a year of experience. Experienced riders are less likely to suffer injury, but the injuries that do occur tend to be more severe.
Two thirds of injuries occur to the upper body and one third to the lower body. This contrasts with alpine skiing where two thirds of injuries are to the lower body. The most common point of injury is the wrists - 40% of all snowboard injuries are to the wrists and 24% of all snowboard injuries are wrist fractures. There are around 100,000 wrist fractures worldwide among snowboarders each year. For this reason the use of wrist guards, either separate or built into gloves, is very strongly recommended. They are often compulsory in beginner's classes and their use reduces the likelihood of wrist injury by half. In addition it is important for snow boarders to learn how to fall without stopping the fall with their hand by trying to "push" the slope away, as landing a wrist which is bent at a 90 degree angle increase the chance of it breaking. Rather, landing with the arms scratched out (like a wing) and slapping the slope with the entire arm is an effective way to break a fall. Coincidentally this is the method used by Judo practitioners to break a fall when they are thrown against the floor, by a training partner.
The risk of head injury is two to six times greater for snowboarders than for skiers and injuries follow the pattern of being rarer, but more severe, with experienced riders. Head injuries can occur both as a consequence of a collision and when failing to carry out a heel-side turn. The latter can result in the rider landing on his or her back and slamming the back of his or her head onto the ground, resulting in an occipital head injury. For this reason, helmets are widely recommended. Protective eye-wear is also recommended as eye injury can be caused by impact and Snow blindness can be a result of exposure to strong ultra-violet light in snow-covered areas. The wearing of ultra-violet-absorbing goggles is recommended even on hazy or cloudy days as ultra-violet light can penetrate clouds.
Unlike ski bindings, all snowboard bindings are not designed to release automatically in a fall. The mechanical support provided by the feet being locked to the board has the effect of reducing the likelihood of knee injury - 15% of snowboard injuries are to the knee, compared with 45% of all skiing injuries. Such injuries are typically to the knee ligaments, bone fractures are rare. Fractures to the lower leg are also rare but 20% of injuries are to the foot and ankle. Fractures of the Talus bone are rare in other sports but account for 2% of snowboard injuries - a lateral process talus fracture is sometimes called "snowboarder's ankle" by medical staff. This particular injury results in persistent lateral pain in the affected ankle yet is difficult to spot in a plain X-ray image. It may be misdiagnosed as just a sprain, with possibly serious consequences as not treating the fracture can result in serious long-term damage to the ankle. The use of portable ultrasound for mountainside diagnostics has been reviewed and appears to be a plausible tool for diagnosing some of the common injuries associated with the sport.
Four to eight percent of snowboarding injuries take place while the person is waiting in ski-lift lines or entering and exiting ski lifts. Snowboarders push themselves forward with a free foot while in the ski-lift line, leaving the other foot (usually that of the lead leg) locked on the board at a 9-27 degree angle, placing a large torque force on this leg and predisposing the person to knee injury if a fall occurs.Snowboard binding rotating devices are designed to minimize the torque force, Quick Stancebeing the first developed in 1995. They allow snowboarders to turn the locked foot straight into the direction of the tip of the snowboard without removing the boot from the boot binding.
Avalanches are a clear danger when on snowy mountain slopes. It is best to learn the different kinds of avalanches, how to prevent causing one and how to react when one is going to happen. Also when going out onto the snow, all who practice an activity with increased chances of injury should have a basic First Aid knowledge and know how to deal with injuries that may occur.
Snowboarding boots should be well-fitted, with toes snug in the end of the boot to minimize movement. Padding or "armor" is recommended on other body parts such as hips, knees, spine, and shoulders. To further help avoid injury to body parts, especially knees, it is recommended to use the right technique. To acquire the right technique, one should be taught by a qualified instructor, this way you will hear about other people's mistakes and are less likely to have to learn from your own. Also, when snowboarding alone, precaution should be taken to avoid tree wells, a particularly dangerous area of loose snow that may form at the base of trees.
Some care is also required when waxing a board as fluorocarbon waxes emit toxic fumes when overheated. Waxing is best performed in a ventilated area with care being taken to use the wax at the correct temperature - the wax should be melted but not smoking or smoldering.
Competition
Slopestyle
Competitors perform tricks while descending a course, moving around, over, across, up, or down terrain features. The course is full of obstacles including boxes, rails, jumps, jibs (includes anything the board or rider can slide across). Slope-style contests consists of choosing your own line in a terrain park using a variety of boxes, jibs and jumps. To win a slope-style contest one must pick the best and most difficult line in the terrain park and have a smooth flowing line of tricks performed on the obstacles. Style is also a huge factor in winning a slope-style contest. The rider who lands the hardest tricks will not always win over the rider who lands easy tricks but makes them look good.
Big air
Further information: Big air
Big air competitions are contests where riders perform tricks after launching off a man made jump built specifically for the event. Competitors perform tricks in the air, aiming to attain sizable height and distance, all while securing a clean landing. Many competitions also require the rider to do a trick to win the prize. Not all competitions call for a trick to win the gold; some intermittent competitions are based solely on height and distance of the launch of the snowboarder. One of the first snowboard competitions where Travis Rice attempted and landed a "double back flip backside 180" took place at the 2006 Red Bull Gap Session.
Half-pipe
The half-pipe is a semi-circular ditch or purpose built ramp (that is usually on a downward slope), between 8 and 23 feet (7.0 m) deep. Competitors perform tricks while going from one side to the other and while in the air above the sides of the pipe.
Boarder-cross
Further information: Snowboard cross
In Boarder-cross, also known as "Boarder X" and "Snowboard X", several riders (usually 4, but sometimes 6) race down a course similar to a motorcycle motocross track (with jumps, berms and other obstacles constructed out of snow on a downhill course). Unlike traditional head-to-head races, competitors use the same terrain, sometimes resulting in accidental collisions.
Competitions involve a series of heats, traditionally with the first 2 riders in each heat advancing to the next round. The overall winner is the rider that finishes first in the final round.
Big mountain and free-ride
A big mountain contest is one that takes place in open terrain, and challenges riders to find their way down the mountain with the most style and difficulty. Big mountain events usually take place in powder snow conditions in closed off areas of resorts or in the back-country. There are a number of big mountain events in Europe, the United States and in New Zealand and this aspect of snowboarding competition is quickly rising in popularity.Snowboarders consider Alaska the pinnacle of this style of riding, being featured in some of the most popular snowboarding videos and has given rise to one of the sport's most popular events, Tailgate Alaska, a yearly gathering of riders on Alaska's infamous Thompson Pass.
Rail jam
A rail jam is a jib contest. Riders perform tricks on rails, boxes, pipes, wall rides, and several other creative features. Rail jams are done in a small area, usually with two or three choices of features for the rider to hit on a run. They are sometimes done in an urban setting, due to the relatively small amount of snow required. Scoring is done in the "jam" format, where every rider can take as many runs as time allows, usually around an hour; prizes are typically awarded for best overall and best trick in the male and female category.
Slalom
Slalom snowboarding is akin to slalom skiing, where riders must complete a downhill course constructed by laying out a series of gates; they must pass between the two poles forming the gates. As with skiing. there are several types of courses: slalom, giant slalom, and super G. In slalom, boarders race downhill through sets of gates that force extremely tight turns, requiring plenty of technical skill. Giant slalom uses a much longer course with gates set further apart, resulting in even higher speeds. Super G is the fastest of all, with speeds of up to 45 mph (72 km/h).
Well-known events
Some of the larger snowboarding contests include: the Air & Style, the X-Trail Jam, Burton Global Open Series, Shakedown, and the X Games.
The Ticket to Ride (World Snowboard Tour) is the largest culmination of independent freestyle events acting under one common Tour Flag. Officially recognized as the TTR World Snowboard Tour or simply ‘The TTR’, this culmination of Independent Freestyle Snowboard events has grown substantially over the last four years. Now in its seventh year, the TTR has a 10-month competition season including snowboarding events over four geographical zones. The Tour includes events like the TTR 6Star Air & Style, The Arctic Challenge and the US Open of Snowboarding.
Snowboarder Magazine's Superpark event was created in 1996. Over 150 of the World's top pros are invited to advance freestyle snowboarding on the most progressive terrain parks.
Tailgate Alaska is one of the sports most recognized and popular events. It is a backcounty gathering in Valdez, Alaska where riders challenge themselves in the worlds best mountains and snow conditions. It is a two week festival held every March–April. The legendary King of the Hill was also brought back by Tailgate Alaska founder Mark Sullivan and is considered the top freeriding event in the world.
A wave of Anti Contests have taken over snowboarding including The Holy Oly Revival at The Summit at Snoqualmie, The Nate Chute Hawaiian Classic at Whitefish, the original anti-contst, the World Quarterpipe Championships and the Grenade Games.
One of the more unique and legendary contests is the Mt. Baker Legendary Banked Slalom. Since 1985 it has been won by some of the biggest names in the history of the sport and continues to be an event that attracts the top riders from around the world. Terje Haakonsen and Karleen Jeffery are the riders that have won the most in the race with six wins each.
The North Face Masters of Snowboarding brought a return to competitive big mountain snowboarding in 2008. This contest has included such notable competitors as Travis Rice, and Rob Kingwill with three stops throughout the western United States. The North Face Masters also has such luminaries as Tom Burt, Temple Cummins, and Andy Hetzel acting as judges for the event.
USASA events
The United States of America Snowboarding Association (USASA) features three different divisions which include alpine, freestyle, and boardercross. Alpine consists of giant slalom and slalom which is a competition in which the agility and ability to make sharp turns of the snowboarders are tested. Freestyle consists of slopestyle and halfpipe. In boardercross, the idea is to be the first snowboarder down the mountain where everyone is racing each other through an obstacle course of harsh turns and wipeout potential is very likely. The USASA has 36 regional snowboard series in which anyone can compete.
Subculture
The snowboarding way of life came about as a natural response to the culture from which it emerged. Early on, there was a rebellion against skiing culture and the view that snowboarders were inferior. Skiers did not easily accept this new culture on their slopes. The two cultures contrasted each other in several ways including how they spoke, acted, and their entire style of clothing. Snowboarders first embraced the punk and later the hip-hop look into their style. Words such as "dude", "gnarly", and "Shred the Gnar" are some examples of words used in the snowboarding culture. Snowboarding subculture became a crossover between the urban and suburban styles on snow, which made an easy transition from surfing and skateboarding culture over to snowboarding culture.
The early stereotypes of snowboarding have been known to be "lazy", "grungy", "punk", "stoners", "troublemakers", and numerous others, many of which are associated with skateboarding and surfing as well. However, these stereotypes may be considered "out of style". Snowboarding has become a sport that encompasses a very diverse international based crowd and fanbase, so much so that it's hard to stereotype such a large community. Reasons for these dying stereotypes include how mainstream and popular the sport has become, with the shock factor of snowboarding's quick take off on the slopes wearing off. Skiers and snowboarders are becoming used to each other, showing more respect to each other on the mountain. "The typical stereotype of the sport is changing as the demographics change".
Local Scenes
Snowboarding culture thrives in the communities of Alaska, the Pacific Northwest, parts of New England, Colorado, Utah, California and the Canadian provinces of British Columbia, Alberta, Quebec,Nova Scotia, Ontario, and New Brunswick. Countries with strong snowboarding subcultures and many local riders include Norway, Finland, Germany, Greece, Austria, Slovenia, Switzerland, France, Japan,Russia, Chile, Australia and New Zealand.
Media
Films
Snowboarding films have become a main part of progression in the sport. Each season, many films are released, usually in Autumn. These are made by many snowboard specific video production companies as well as manufacturing companies that use these films as a form of advertisement. Snowboarding videos usually contain video footage of professional riders sponsored by companies. An example of commercial use of snowboarding films would be The White Album, a film by snowboarding legend and filmmaker Dave Seoane about Shaun White, that includes cameos by Tony Hawk and was sponsored by PlayStation, Mountain Dew and Burton Snowboards. Snowboarding films are also used as documentation of snowboarding and showcasing of current trends and styles of the sport.
Magazines
Snowboard magazines are integral in promoting the sport, although less so with the advent of the internet age. Photo incentives are written into many professional riders' sponsorship contracts giving professionals not only a publicity but a financial incentive to have a photo published in a magazine. Snowboard magazine staff travel with professional riders throughout the winter season and cover travel, contests, lifestyle, rider and company profiles, and product reviews. Snowboard magazines have recently made a push to expand their brands to the online market, and there has also been a growth in online-only publications. Popular magazines include Transworld Snowboarding (USA), Snowboarder Magazine (USA), Snowboard Magazine (USA), Whitelines (UK), Pleasure (Germany), Method (Europe), Onboard (Europe), Whiteroom Magazine (BG), Snowboard Canada (Canada), NZ Snowboarder, (New Zealand) and Snowboard Colorado, (USA).
Video Games
Snowboarding video games provide interactive entertainment on and off season. Most games for this genre have been made for consoles, such as the XBOX and PlayStation. A plethora of online casual snowboarding games also exist. More recently games in this genre have been made for mobile devices.
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